I worked alongside Brian at National and Regional level for many years. With his exceptional knowledge he always provided outstanding support to both players and coaches. Brian has a great ability to read the situation perfectly and offer the ideal piece of advice or perspective at any given time.
The Psychology of Golf Performance 1: Essential Mental Skills for Coaches
Tuesday 10 th November 2026
£25
Introduction
The role of psychology in golf is well established. Players from tour level to high handicappers recognise the unique demands that golf places on patience, self-belief, and
concentration. These two webinars aim to demystify the practice of golf psychology and introduce simple skills which coaches can implement to develop a variety ofpsychological skills in their players.
What you will gain from attending
Any coach who wishes to learn how to communicate more effectively with their players and have innovative psychological skills to improve their coaching and players’ performance and enjoyment of the game.
Course Objectives
At the end of these two webinars coaches should be able to:
- Identify the most common mental issues encountered in golf
- Use simple techniques to develop resilience, confidence, concentration and reduce anxiety
- Deliver practical evidence-based strategies that increase adherence and accelerate player development
- Structure practice sessions to maximize mental skill development.
Course Content
- 30 years as a psychologist in golf – what are key performance principles
- Assessment, development, monitoring, and evaluation of skills
- Meeting the needs of individual players
- Maximising adherence in players
- Developing relationships
Paul Ashwell
PGA Master Professional
David Ridley
PGA Master Professional
I worked closely with Brian Hemmings for well over 20 years in coaching England and Tour players and preparing them for tournament play. Brian always works in a warm, humorous and easy-to-understand way. I am confident that any time spent listening to Brian deliver coach education will bring great insights into the psychology of the game and provide techniques to improve the skills and mindset of any player.
Keith L Williams
PGA Master Professional & Honorary Member
I had the pleasure of working with Brian for many years as Head Coach for England Golf and at numerous conferences, seminars and bespoke coaching camps. His knowledge of sports psychology and its capacity to support the individual player and team is a great support to any team or individual coach. I gained great benefit from listening and watching him deliver his skills which undoubtedly not only improved my coaching abilities but offered valuable life skills to me as an individual. I challenge any coach to not feel their knowledge and skills of the mental side of sport have improved after listening to Brian.
Graham Walker
PGA Master Professional
Every good golf coach realises that all their pupils need psychology. I’ve worked with Brian for over 25 years and I’m confident that these new PGA webinars will bring psychology to the fore, to help the pupil and the professional.